Magic Johnson was commenting during halftime of the 5/5/2013 Pacers vs Knicks game on LeBron James getting the MVP award that LeBron is in no commercials. Chris Paul and Blake Griffin do more commercials than LeBron. Magic said LeBron should be doing more commercials than both because he is the best player and a four time MVP.
I think LeBron is a great player and may end up to be the best of all time, but what does that have to do with selling merchandise for a company. Most LeBron commercials of the past I hated and would not buy those products. Now I admit I like Shaq or Barkley commercials because of something called personality. Hmmm, should I go buy some Gold Bond powder? Durant commercials not so much. He sells light bulb changers and Gutter leaf cleaners? They take an NBA player and shove him into a commercial like a mannequin and that is supposed to get me to buy their product, I don’t think so. I feel the same about Blake or CP3 commercials, talk about dumb. Cliff has more personality then the other two combined?
I think LeBron earned his MVP but not being a commercial pitchman. What is it about his personality I am to like? Don’t like the guy but love his game. That is what Magic does not get, and what many companies do not get using sports mannequins for pitchmen. If he sold product the companies never would have abandoned him in the first place. I mean he use to do commercials with his whole family.
What do you think?